Certification
Initiation au Design Thinking Training
17 hours
Max 11 participants
$437
About this certification
The Introduction to Design Thinking training aims to introduce participants to the fundamental principles of Design Thinking, a user-centered approach that fosters innovation and creative problem-solving. This method enables teams to develop solutions tailored to real user needs by incorporating stages of research, ideation, prototyping, and testing.
During this interactive training, participants will explore the key steps of the Design Thinking process and learn how to apply them to their projects. Benefits include a better understanding of user needs, improved collaboration within teams, and the development of an innovation culture.
This training is aimed at professionals from various sectors, including marketing, product development, human resources, and project management, as well as anyone looking to acquire skills in creativity and innovation.
Learning objectives
- Understand Design Thinking principles and the empathetic stance toward users
- Work through the process: understand, define, ideate, prototype, test
- Conduct user research and formalize needs (personas, empathy maps, user journeys)
- Facilitate ideation sessions and generate genuinely new solutions
- Build rapid prototypes, on paper or digital, and test them with real users
- Apply the approach to a concrete case and introduce it into your organization
Target audience
- Project managers and innovation leaders looking to integrate Design Thinking into their practices
- UX/UI designers and developers involved in user-centered solution creation
- Marketing managers and entrepreneurs seeking a better understanding of customer needs
- Consultants and trainers in innovation management and problem-solving
- Anyone interested in learning a collaborative approach to designing products and services
Prerequisites
No strict prerequisites, but an open mindset and interest in innovation and creativity are desirable.
Skills acquired
- Understand the principles and steps of Design Thinking
- Identify user needs and develop user-centered solutions
- Use tools and techniques for rapid prototyping
- Collaborate effectively within a team to solve problems
- Apply Design Thinking to real-world projects
Training programme
- Introduction to Design Thinking
- History and principles of Design Thinking
- Importance of empathy and the user
- Steps of the Design Thinking Process
- Understanding the problem and user research
- Ideation: brainstorming techniques and idea generation
- Prototyping: creating mockups and rapid prototypes
- Testing and validating solutions
- Tools and Techniques
- Empathy maps, personas, and user journeys
- Rapid prototyping methods (paper, digital, etc.)
- Practical Workshop
- Applying concepts to a practical case
- Teamwork to develop an innovative solution
- Conclusion and Future Perspectives
- Integrating Design Thinking into the organization
- Resources for further learning
Frequently asked questions
- Who is the Initiation au Design Thinking training for?
- Project managers and innovation leaders looking to integrate Design Thinking into their practices · UX/UI designers and developers involved in user-centered solution creation · Marketing managers and entrepreneurs seeking a better understanding of customer needs · Consultants and trainers in innovation management and problem-solving · Anyone interested in learning a collaborative approach to designing products and services
- What are the prerequisites for the Initiation au Design Thinking training?
- No strict prerequisites, but an open mindset and interest in innovation and creativity are desirable.
- How long does the Initiation au Design Thinking training last?
- The Initiation au Design Thinking training represents 17 hours of guided instruction, delivered by an accredited trainer in Montréal or remotely.
- What skills does the Initiation au Design Thinking training build?
- Understand the principles and steps of Design Thinking · Identify user needs and develop user-centered solutions · Use tools and techniques for rapid prototyping · Collaborate effectively within a team to solve problems · Apply Design Thinking to real-world projects
Testimonials
“Le cours est à la fois captivant et interactif. De nombreux tests sont intégrés pour évaluer l'acquisition des connaissances. Par ailleurs, il favorise des échanges riches et constructifs entre les étudiants et le formateur. Très heureuse d'avoir pu suivre cette formation.”
Bineta Aissa HANN
“Atypix dispose d'excellents formateurs. Ils vous apportent réellement des conseils professionnels et des trucs et astuces concrets pour passer la certification PSM. En plus de cela, leur gentillesse vous donne un grand sourire tout en travaillant pour faire le travail. Je les recommande fortement!”
Amath DIACK
“Waouh!! Je suis impressionné par la qualité de la formation et la Façon que le formateur arrive à capter l'attention des étudiants durant toute la durée du cours!!!”
Mamadou DIOP
Upcoming sessions
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